Tulip Podcast Manager 🎙️ Bojana Lalic

A real look at the work, not a job description.

The most common thing I hear from hosts who are considering hiring help is some version of the same thought:

‘I’m not sure exactly what I’d hand off.’

Which is fair. Podcast manager isn’t a role with a universal job description. Different managers work differently. Different hosts need different things.

So instead of a services page, here’s a real week, a composite of what a typical week managing several shows actually looks like.

Monday

A raw file arrives from a weekend recording. I rename it, save a backup, and make a first-pass listen (ten to fifteen minutes), noting anything unusual before the editing session.

I also sent a post-recording thank you email to the guest on behalf of the host.

Somewhere in the morning, I also check that all last week’s social posts were published correctly across platforms; it’s a five-minute check, but a necessary one.

Tuesday

Editing day for episode one. For a 40-minute episode, this takes around two to two and a half hours: cleaning the audio, leveling, adding intro and outro, exporting.

While I’m working, I flag any strong moments that could become social content.

In the afternoon, I draft the show notes for last week’s episode that goes live on Thursday: a summary, takeaways, a guest bio, links, and a blog graphic brief.

Wednesday

I write content: an Instagram caption, a LinkedIn post, a newsletter section, and a Pinterest description for Tuesday’s episode.

I also create or coordinate two social media assets, usually an audiogram and a static graphic.

If there are any guests due to record this week or next, I will send the briefing docs.

Thursday — publish day

The episode goes live. I upload the audio, publish the blog post with the embedded player, schedule all social content across platforms, and send the guest their launch notification with the episode link and promo materials.

Then I check that everything is published correctly. The link works. The player loads. The graphic is right. The guest’s name is spelled correctly in the show notes.

This checking step sounds tedious. It has saved me more than once.

Friday

The quieter day. I catch up on any guest communications that need a reply, check in with any hosts I work with directly about questions or upcoming episode topics, and do a quick review of last week’s episode performance: listens, social engagement, and anything worth noting.

I also send share reminders to any guests whose episodes launched earlier in the week and haven’t yet shared.

That’s a week. Multiplied across four episodes per month, for each show I manage.

What this means for you

When hosts ask, ‘What would I even hand off?’, the answer is usually: almost all of this.

The recording stays with you. The conversation, the guests, the content direction, that’s yours.

Everything that happens after you hit stop is my responsibility.

If this week sounds like the week you don’t have time to run alongside everything else in your life, let’s talk.

P.S. What part of this week would you most want to hand off first, if you could? I’m always curious what the biggest pressure point is.